4.1 Explain opportunities for exploiting converging technology AND
4.2 Research and plan a test for an identified opportunity 4.3 Carry out planned test and evaluate and present the findings
Friday 9 March 2012
Unit 24 – Manage and Market Own Freelance Services
Unit 1 - Be able to market own services
1.1 Identify relevant business contacts within the industry
A great way to identify relevant business contacts is firstly online, as this method allows you to filter your search and find companies/ clients that are more relevant in your industry. There are also many events for industry professionals to attend such as director and producer functions.
1.2 Maintain established business contacts within the industry
A good way to maintain your business contacts in the industry would be to keep in contact, whether that being through social networks, email, phone, or meeting. Another way to maintain your business contacts would be to attend events set up by certain companies, as this is a positive way to catch up with contacts and also meet some new ones.
1.3 Participate within relevant networks and expert organisations to support own freelance activity
This basically means if you are trying to promote yourself within the relevant networks it would be a good idea to sign up to mailing lists that will inform you of industry events taking place. It would then be wise to bring your business cards with you, and exchange as you wish with like-minded people.
1.4 Use appropriate strategies and tools to enhance own professional reputation and promote own services
Recently I have thought about this, especially as I approach my final few months on the apprenticeship. One method that I’ve seen used a lot is having your work on a website, that showcases your talent and displays your CV. Another one widely used is having a show reel – shame I haven’t got anything for mine.
1.5 Implement systems to enable early identification of work opportunities
The best way to find out about upcoming job opportunities would be joining creative media websites and signing up to mailing lists, such as shooting people, mandy, production base and so on. Also LinkedIn now offer a tool that prompts you regarding new jobs.
1.6 Identify potential agents or other representatives
As mentioned above, potential representatives that market your services could be media websites such as mandy, shooting people and production base. Some other ways to identify agents/ reps could be by posting an advert into a media newsletter or magazine, such as Broadcast, Televisual, The Knowledge, etc.
Unit 2 – Be able to manage own performance
2.1 Identify own development needs drawing on a range of relevant sources
Ways to identify my own development could be done by setting myself targets that I hope to achieve by a certain date, and also a breakdown on how I’m going to achieve them. At the moment my personal development plan involves using the college camera’s more, allowing me to draw on gaining further experience in that field (the one I wish to pursue).
2.2 Seek constructive feedback from relevant parties about own performance
A simple, yet effective way to gain constructive feedback from relevant parties on your performance could be having a monthly meeting with your employer on your progress (I can’t remember the name of this meeting – perhaps it is called monthly meeting?). Your employer should be able to give you your weaknesses and your strengths and an action plan with something to achieve.
2.3 Set, monitor and review realistic objectives for own training and development needs, performance and business targets
A way that I have monitored these performance and business targets in the past is by having a training card with my personal performance level and what level I need to achieve to meet my set targets – whether this being in sales or customer service. I did realise however that there is little point setting yourself unrealistic targets, as it can be quite sad when you do not meet them.
2.4 Work flexibly, adapting to the requirements of others as appropriate whilst maintaining own personal work ethic and reputation
I can definitely say I understand and respect the fact sometimes work flexibility and requirements change, I have been in this situation when I worked for a distribution company and myself and two other colleagues worked late into the night to make sure that everything was prepared for MIPTV (did get a lovely sushi meal paid for though). Another occasion that I showed work flexibility was during production at my current job, it was always an understanding that during this busy time I would be required to work Monday – Saturday with long hours – however this was not a problem, it’s one of the things I find exciting about making a film. HARD WORK PAYS OFF….. Sometimes!
2.5 Make appropriate business decisions
I feel some clarification should be shed on this answer, as generally people don’t intend to make inappropriate business decisions…
Unit 3 – Be able to manage own systems, accounts and records
3.1 Implement effective systems of managing budgets, finance and documentation
An effective way to maintain your budgets, finance and documentation could be by keeping a fileofax with separate areas for each different document area, such as legal, bills, bank statements, invoices, pay cheques etc. Another way to manage your budget and finance would be by conducting a breakdown of bills, therefore giving you an idea of income and outgoings.
3.2 Maintain appropriate, accurate and up-to date accounts and records
One way I would ensure accurate and up-to date accounts and records would be organising a folder/ or filofax with month dividers, this way you can easily find certain bills and keep things in a logical order. Another thing that I do is write down what my billing dates are for each of my direct debits and credit cards – that way I can ensure that I have sufficient funds in my account/ or make sure I transfer the money across.
3.3 Implement effective support services
Use services such as connections and government websites to find effective support
3.4 Plan ahead to maintain a viable work and cash flow
This could consist of having a rota of work lined up, including a summary of what your being paid for each job. From here you can then sit down and organise whether you can afford those new clothes or not. Rule of thumb it’s best to find your outgoings for bills, tax, food, travel and I’m sure much more and from that you can budget sensibility throughout the month.
Unit 4 Be able to manage own contracts
4.1 Negotiate contracts that meet legal and industry requirements
I guess the most effective way of negotiating your contact in line with legal and industry requirements would firstly be learning your legal rights such as holiday entitlement, minimum wage, unfair dismissal and so on. Negotiating your contract to industry requirements could be harder to find, but I’m sure you can find a friend in the HR department of a creative media industry.
4.2 Agree realistic fee rates, schedule and other expenses
Always a delicate subject I find, as it can be very hard to negotiate fees and expenses in which both sides win. An example of this could be being presented with a fee that your unhappy with but if you put a counter offer on the table, for all you know the job could be pulled from your feet or you could start off on an awkward note with your new employer.
4.3 Establish clear performance outcomes
A great way to establish clear performance outcomes would be to talk to your employer, as at the end of the day they want to get the most out of you and stretch you for whatever money they are paying you. If you ask your employer to give you say a monthly or quarterly meeting discussing your performance you can then note down what may need improving.
4.4 Ensure that contracts include all relevant details, checking that these match agreements
Personally I would check that my contract meets legal and industry requirements by either checking it against a draft contract or by checking it against a previous job contract, this way you can ensure you are not being mugged off. Also if you find yourself inadequate of doing this, I would speak to an industry HR department who I’m sure can offer some guidance.
4.5 Communicate the obligations of all parties clearly
BASICALLY, this means don't mumble.
4.6 Store a written copy of the final signed contract securely
I would personally put my final signed contract securely in my purchased fileofax – that keeps all my other documentation safe and secure (unless a fire or burglar help themselves). It may also be a wise idea to keep a copy of your contract on a over the air location such as Dropbox or SugarSync (I doubt these will crash!) or even an external hard drive.
1.1 Identify relevant business contacts within the industry
A great way to identify relevant business contacts is firstly online, as this method allows you to filter your search and find companies/ clients that are more relevant in your industry. There are also many events for industry professionals to attend such as director and producer functions.
1.2 Maintain established business contacts within the industry
A good way to maintain your business contacts in the industry would be to keep in contact, whether that being through social networks, email, phone, or meeting. Another way to maintain your business contacts would be to attend events set up by certain companies, as this is a positive way to catch up with contacts and also meet some new ones.
1.3 Participate within relevant networks and expert organisations to support own freelance activity
This basically means if you are trying to promote yourself within the relevant networks it would be a good idea to sign up to mailing lists that will inform you of industry events taking place. It would then be wise to bring your business cards with you, and exchange as you wish with like-minded people.
1.4 Use appropriate strategies and tools to enhance own professional reputation and promote own services
Recently I have thought about this, especially as I approach my final few months on the apprenticeship. One method that I’ve seen used a lot is having your work on a website, that showcases your talent and displays your CV. Another one widely used is having a show reel – shame I haven’t got anything for mine.
1.5 Implement systems to enable early identification of work opportunities
The best way to find out about upcoming job opportunities would be joining creative media websites and signing up to mailing lists, such as shooting people, mandy, production base and so on. Also LinkedIn now offer a tool that prompts you regarding new jobs.
1.6 Identify potential agents or other representatives
As mentioned above, potential representatives that market your services could be media websites such as mandy, shooting people and production base. Some other ways to identify agents/ reps could be by posting an advert into a media newsletter or magazine, such as Broadcast, Televisual, The Knowledge, etc.
Unit 2 – Be able to manage own performance
2.1 Identify own development needs drawing on a range of relevant sources
Ways to identify my own development could be done by setting myself targets that I hope to achieve by a certain date, and also a breakdown on how I’m going to achieve them. At the moment my personal development plan involves using the college camera’s more, allowing me to draw on gaining further experience in that field (the one I wish to pursue).
2.2 Seek constructive feedback from relevant parties about own performance
A simple, yet effective way to gain constructive feedback from relevant parties on your performance could be having a monthly meeting with your employer on your progress (I can’t remember the name of this meeting – perhaps it is called monthly meeting?). Your employer should be able to give you your weaknesses and your strengths and an action plan with something to achieve.
2.3 Set, monitor and review realistic objectives for own training and development needs, performance and business targets
A way that I have monitored these performance and business targets in the past is by having a training card with my personal performance level and what level I need to achieve to meet my set targets – whether this being in sales or customer service. I did realise however that there is little point setting yourself unrealistic targets, as it can be quite sad when you do not meet them.
2.4 Work flexibly, adapting to the requirements of others as appropriate whilst maintaining own personal work ethic and reputation
I can definitely say I understand and respect the fact sometimes work flexibility and requirements change, I have been in this situation when I worked for a distribution company and myself and two other colleagues worked late into the night to make sure that everything was prepared for MIPTV (did get a lovely sushi meal paid for though). Another occasion that I showed work flexibility was during production at my current job, it was always an understanding that during this busy time I would be required to work Monday – Saturday with long hours – however this was not a problem, it’s one of the things I find exciting about making a film. HARD WORK PAYS OFF….. Sometimes!
2.5 Make appropriate business decisions
I feel some clarification should be shed on this answer, as generally people don’t intend to make inappropriate business decisions…
Unit 3 – Be able to manage own systems, accounts and records
3.1 Implement effective systems of managing budgets, finance and documentation
An effective way to maintain your budgets, finance and documentation could be by keeping a fileofax with separate areas for each different document area, such as legal, bills, bank statements, invoices, pay cheques etc. Another way to manage your budget and finance would be by conducting a breakdown of bills, therefore giving you an idea of income and outgoings.
3.2 Maintain appropriate, accurate and up-to date accounts and records
One way I would ensure accurate and up-to date accounts and records would be organising a folder/ or filofax with month dividers, this way you can easily find certain bills and keep things in a logical order. Another thing that I do is write down what my billing dates are for each of my direct debits and credit cards – that way I can ensure that I have sufficient funds in my account/ or make sure I transfer the money across.
3.3 Implement effective support services
Use services such as connections and government websites to find effective support
3.4 Plan ahead to maintain a viable work and cash flow
This could consist of having a rota of work lined up, including a summary of what your being paid for each job. From here you can then sit down and organise whether you can afford those new clothes or not. Rule of thumb it’s best to find your outgoings for bills, tax, food, travel and I’m sure much more and from that you can budget sensibility throughout the month.
Unit 4 Be able to manage own contracts
4.1 Negotiate contracts that meet legal and industry requirements
I guess the most effective way of negotiating your contact in line with legal and industry requirements would firstly be learning your legal rights such as holiday entitlement, minimum wage, unfair dismissal and so on. Negotiating your contract to industry requirements could be harder to find, but I’m sure you can find a friend in the HR department of a creative media industry.
4.2 Agree realistic fee rates, schedule and other expenses
Always a delicate subject I find, as it can be very hard to negotiate fees and expenses in which both sides win. An example of this could be being presented with a fee that your unhappy with but if you put a counter offer on the table, for all you know the job could be pulled from your feet or you could start off on an awkward note with your new employer.
4.3 Establish clear performance outcomes
A great way to establish clear performance outcomes would be to talk to your employer, as at the end of the day they want to get the most out of you and stretch you for whatever money they are paying you. If you ask your employer to give you say a monthly or quarterly meeting discussing your performance you can then note down what may need improving.
4.4 Ensure that contracts include all relevant details, checking that these match agreements
Personally I would check that my contract meets legal and industry requirements by either checking it against a draft contract or by checking it against a previous job contract, this way you can ensure you are not being mugged off. Also if you find yourself inadequate of doing this, I would speak to an industry HR department who I’m sure can offer some guidance.
4.5 Communicate the obligations of all parties clearly
BASICALLY, this means don't mumble.
4.6 Store a written copy of the final signed contract securely
I would personally put my final signed contract securely in my purchased fileofax – that keeps all my other documentation safe and secure (unless a fire or burglar help themselves). It may also be a wise idea to keep a copy of your contract on a over the air location such as Dropbox or SugarSync (I doubt these will crash!) or even an external hard drive.
Friday 10 February 2012
Unit 10 - Awareness of Health and Safety in the Creative Media Sector
Unit 10.1 – Understand the relevant health and safety regulations in the Creative Media sector
1.1 Describe key elements of health and safety regulations, relevant to working in the Creative Media sector
The key elements to health and safety regulation are as follows –
Policy – This is rules that are put in place, e.g. If you spill something mop it up.
Organising – What protocols need to be put in place to avoid problems eg Wires covered to avoid anyone tripping over them.
Planning and implementing – Making sure that your Health and Safety policy has been trialled and used and up to the legal standard.
Measuring Performance – This will allow the policy to be tested by seeing what accidents continue to arise in the Creative Media sector; this could be measured through a company Accident Book.
Reviewing Performance – From the data collected measuring performance, the management board can meet and discuss this information so improvements can be implemented.
1.2 Explain safe working practices for a specific job role in the Creative Media sector
Safe working practices for a Production Assistant at a Film Production company would involve, keeping film sets safe and secure and ensuring the general public are kept at a safe distance away, especially with hot lighting equipment.
Other safe work practices would include keeping equipment away from fire exits and clear of passageways. Also it’s very important making sure that when you carry equipment you carry it safely and do not attempt to lift anything to heavy.
1.3 Describe the main employer responsibilities under the Health and Safety at Work Act
General duties of employers to their employees.
(1)
It shall be the duty of every employer to ensure, so far as is reasonably practicable, the health, safety and welfare at work of all his employees.
(2)
Without prejudice to the generality of an employer’s duty under the preceding subsection, the matters to which that duty extends include in particular—
(a)
the provision and maintenance of plant and systems of work that are, so far as is reasonably practicable, safe and without risks to health;
(b)
arrangements for ensuring, so far as is reasonably practicable, safety and absence of risks to health in connection with the use, handling, storage and transport of articles and substances;
(c)
the provision of such information, instruction, training and supervision as is necessary to ensure, so far as is reasonably practicable, the health and safety at work of his employees;
(d)
so far as is reasonably practicable as regards any place of work under the employer’s control, the maintenance of it in a condition that is safe and without risks to health and the provision and maintenance of means of access to and egress from it that are safe and without such risks;
(e)
the provision and maintenance of a working environment for his employees that is, so far as is reasonably practicable, safe, without risks to health, and adequate as regards facilities and arrangements for their welfare at work.
(3)
Except in such cases as may be prescribed, it shall be the duty of every employer to prepare and as often as may be appropriate revise a written statement of his general policy with respect to the health and safety at work of his employees and the organisation and arrangements for the time being in force for carrying out that policy, and to bring the statement and any revision of it to the notice of all of his employees.
(4)
Regulations made by the Secretary of State may provide for the appointment in prescribed cases by recognised trade unions (within the meaning of the regulations) of safety representatives from amongst the employees, and those representatives shall represent the employees in consultations with the employers under subsection (6) below and shall have such other functions as may be prescribed.
F1(5)
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
(6)
It shall be the duty of every employer to consult any such representatives with a view to the making and maintenance of arrangements which will enable him and his employees to co-operate effectively in promoting and developing measures to ensure the health and safety at work of the employees, and in checking the effectiveness of such measures.
(7)
In such cases as may be prescribed it shall be the duty of every employer, if requested to do so by the safety representatives mentioned in [F2subsection (4)] above, to establish, in accordance with regulations made by the Secretary of State, a safety committee having the function of keeping under review the measures taken to ensure the health and safety at work of his employees and such other functions as may be prescribed
Unit 10.2 – Be able to comply with relevant health and safety procedures
2.1 Describe the differences between hazards and risks
Hazard - A chance of being injured or harmed – Something that can cause you mental or physical hard, could be through stress or using equipment chemicals
Risk - The possibility of suffering harm or loss – This is based on the chance of a hazard arising; this is usually assessed on a low, medium and high rating.
2.2 Carry out a risk assessment
During pre production we had to carry out a risk assessment on scenes that posed a risk to the actors, employees, and the general public prior to production. This consisted of a low, medium, and high scale of an accident occurring in different situations (such as the likelihood of someone getting burnt, or getting hit by a car etc etc) This was also filed with the local authorities and our insurance company.
2.3 Report identified hazards and risks to the appropriate parties
In my work place if there was an issue with say, equipment, or a chair that wasn’t fit for sitting etc, I would let the company director know the situation before a potential accident arose. This way eliminating any potential accidents to company visitors or other employees, how ever if there were a problem with an electrical object I would probably arrange for an experienced electrician to come fix it.
2.4 Suggest ways of reducing risks to health and safety in a specific Creative Media job role
As we all know most risks can be avoided with a simple guideline of what IS and what ISN’T acceptable at work. Some that pose the biggest risks are wires – these can easily be secured with gaffer tape or even specific wire covers. Spillages also cause many falls and a very simple way of warning people could be putting out a ‘wet floor sign’ that way your covering your arse if an accident did occur. Stress is also a big work risk that I guess can be abit hit and miss at being avoided, but generally by having clear communication and a friendly work atmosphere this should be avoided.
1.1 Describe key elements of health and safety regulations, relevant to working in the Creative Media sector
The key elements to health and safety regulation are as follows –
Policy – This is rules that are put in place, e.g. If you spill something mop it up.
Organising – What protocols need to be put in place to avoid problems eg Wires covered to avoid anyone tripping over them.
Planning and implementing – Making sure that your Health and Safety policy has been trialled and used and up to the legal standard.
Measuring Performance – This will allow the policy to be tested by seeing what accidents continue to arise in the Creative Media sector; this could be measured through a company Accident Book.
Reviewing Performance – From the data collected measuring performance, the management board can meet and discuss this information so improvements can be implemented.
1.2 Explain safe working practices for a specific job role in the Creative Media sector
Safe working practices for a Production Assistant at a Film Production company would involve, keeping film sets safe and secure and ensuring the general public are kept at a safe distance away, especially with hot lighting equipment.
Other safe work practices would include keeping equipment away from fire exits and clear of passageways. Also it’s very important making sure that when you carry equipment you carry it safely and do not attempt to lift anything to heavy.
1.3 Describe the main employer responsibilities under the Health and Safety at Work Act
General duties of employers to their employees.
(1)
It shall be the duty of every employer to ensure, so far as is reasonably practicable, the health, safety and welfare at work of all his employees.
(2)
Without prejudice to the generality of an employer’s duty under the preceding subsection, the matters to which that duty extends include in particular—
(a)
the provision and maintenance of plant and systems of work that are, so far as is reasonably practicable, safe and without risks to health;
(b)
arrangements for ensuring, so far as is reasonably practicable, safety and absence of risks to health in connection with the use, handling, storage and transport of articles and substances;
(c)
the provision of such information, instruction, training and supervision as is necessary to ensure, so far as is reasonably practicable, the health and safety at work of his employees;
(d)
so far as is reasonably practicable as regards any place of work under the employer’s control, the maintenance of it in a condition that is safe and without risks to health and the provision and maintenance of means of access to and egress from it that are safe and without such risks;
(e)
the provision and maintenance of a working environment for his employees that is, so far as is reasonably practicable, safe, without risks to health, and adequate as regards facilities and arrangements for their welfare at work.
(3)
Except in such cases as may be prescribed, it shall be the duty of every employer to prepare and as often as may be appropriate revise a written statement of his general policy with respect to the health and safety at work of his employees and the organisation and arrangements for the time being in force for carrying out that policy, and to bring the statement and any revision of it to the notice of all of his employees.
(4)
Regulations made by the Secretary of State may provide for the appointment in prescribed cases by recognised trade unions (within the meaning of the regulations) of safety representatives from amongst the employees, and those representatives shall represent the employees in consultations with the employers under subsection (6) below and shall have such other functions as may be prescribed.
F1(5)
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
(6)
It shall be the duty of every employer to consult any such representatives with a view to the making and maintenance of arrangements which will enable him and his employees to co-operate effectively in promoting and developing measures to ensure the health and safety at work of the employees, and in checking the effectiveness of such measures.
(7)
In such cases as may be prescribed it shall be the duty of every employer, if requested to do so by the safety representatives mentioned in [F2subsection (4)] above, to establish, in accordance with regulations made by the Secretary of State, a safety committee having the function of keeping under review the measures taken to ensure the health and safety at work of his employees and such other functions as may be prescribed
Unit 10.2 – Be able to comply with relevant health and safety procedures
2.1 Describe the differences between hazards and risks
Hazard - A chance of being injured or harmed – Something that can cause you mental or physical hard, could be through stress or using equipment chemicals
Risk - The possibility of suffering harm or loss – This is based on the chance of a hazard arising; this is usually assessed on a low, medium and high rating.
2.2 Carry out a risk assessment
During pre production we had to carry out a risk assessment on scenes that posed a risk to the actors, employees, and the general public prior to production. This consisted of a low, medium, and high scale of an accident occurring in different situations (such as the likelihood of someone getting burnt, or getting hit by a car etc etc) This was also filed with the local authorities and our insurance company.
2.3 Report identified hazards and risks to the appropriate parties
In my work place if there was an issue with say, equipment, or a chair that wasn’t fit for sitting etc, I would let the company director know the situation before a potential accident arose. This way eliminating any potential accidents to company visitors or other employees, how ever if there were a problem with an electrical object I would probably arrange for an experienced electrician to come fix it.
2.4 Suggest ways of reducing risks to health and safety in a specific Creative Media job role
As we all know most risks can be avoided with a simple guideline of what IS and what ISN’T acceptable at work. Some that pose the biggest risks are wires – these can easily be secured with gaffer tape or even specific wire covers. Spillages also cause many falls and a very simple way of warning people could be putting out a ‘wet floor sign’ that way your covering your arse if an accident did occur. Stress is also a big work risk that I guess can be abit hit and miss at being avoided, but generally by having clear communication and a friendly work atmosphere this should be avoided.
Friday 18 November 2011
Unit 6 - Ensure Your Actions Reduce Risks to Health and Safety
Unit 6.1 - Understand hazards and risks in the workplace
1.1 Define hazards and risks
Hazard - A chance of being injured or harmed ie danger
Risk - The possibility of suffering harm or loss; danger
Some of the most common hazards and risks in the workplace tend to be the ones you look past every day, but these actually are big accident causes in the workplace. Obviously many workplaces will differentiate in terms of what they do and whether they operate machinery or not.
I'll start off with wires these are an obvious hazard for people tripping over, cable ties and wire guards are the best way to keep these safe and also tidy. Spillages are also an important one and to always remember to clean these up once established it's not a dangerous chemical. Another main risk is injuring yourself from lifting incorrectly.
1.2 Outline key hazards and risks in own workplace, describing safe working practices
At my workplace we have a health and safety policy in place with a first aid kit and trained first aider. As I work in a home office environment you obviously don't have signage that is required in an office building, such as 'fire exit' however I feel common sense has to prevail in this circumstance as I would react with instinct the same way for any fire I was in.
At my workplace one of the biggest risks was wires and battery backups being on the floor in one of the offices, however recently me and the producer removed the danger by organising this onto a shelving unit.
1.3 Outline key hazards and risks within own job role, describing precautions
As mentioned before the biggest hazards and risks within my job role would be tripping over wires and precaution used would be wire guards and cable ties. Also lifting heavy equipment the precaution is lift from the legs and never from the back and if you still don't feel comfortable lifting on your own then get someone to help you. Spillages are rule of thumb with the precaution that if you spill something then you should clean it up to prevent anyone slipping and causing injury. During Production we obviously had a lot more hazards and risks, that meant we had to fill in a risk assessment 'The process of determining the likelihood that a specified negative event will occur. Investors and business managers use risk assessments to determine things like whether to undertake a particular venture, what rate of return they require to make a particular investment and how to mitigate an activity’s potential losses.'
Unit 6.2 - Understand own responsibilities for health and safety in the workplace
2.1 Identify own responsibilities for health and safety in own workplace and job role under health and safety legislation, explaining the importance of personal presentation and behaviour
And
4.2 Manage any health and safety risks within own capability and responsibility
Under my current job role as a Production Assistant, in legal legislation terms I do not have a responsibility to ensure the workplace is kept up to scratch, however as a professional individual I always keep an eye out for potentially dangerous situations (despite me hating the red tape culture that we live in today). As an individual it's very important to eliminate these risks from the workplace to avoid any injuries to myself or other colleagues. When I was working at Waitrose we had a strict regime in health and safety, with multimedia videos and questions involved to make sure you knew the correct protocol for each emergency this would be done every three months. Also as Waitrose deal with the general public it's very important to enter any accidents into the 'Accident Book' which is a 'Bound book in which employers in certain businesses are required to record all small or big accidents which occur on their premises, or to their employees while at work off site.' I also learnt about COSHH 'Control of Substances Hazardous to Health', that I found very interesting to know and has helped me ensure that my present workplace is a safe working environment.
2.2 Describe procedures for dealing with risks outside the scope of own responsibility, identifying the appropriate personnel with whom to liaise in own workplace
When something falls outside your scope of responsibility this doesn't mean that it's 'not your problem', it's very important to work as a team and to support one another. And this includes spotting these potentially dangerous health and safety issues. In the larger of workplace you should usually have a Maintenance Book this is a written acknowledgement of say - a plug socket not working or a leaking pipe in the bathroom. Despite the fact your not expected to fix these problems it's always good to ensure that you report it as firstly it could pose a serious risk to someone else and secondly if you don't report it, then whats to say that someone else will (vicious circle of maintenance issues).
However in smaller places of work such as mine (home office environment) I would report said problems with equipment to either the Director who's home it is or to the Producer who also works at the office with me, and from there we could organise a way to promptly fix the problem.
Unit 6.3 - Be able to evaluate hazards and risks in the workplace
3.1 Identify workplace instructions relevant to own job
In my workplace we have health and safety policies in place to ensure no one is put at any unnecessary risk. This includes knowing where are fire assembly point is (as we're in a house, depending on where the fire is we would assemble either at the front or the back of the house).
Also it's always best to only tackle a fire with the relevant fire extinguisher (water, foam, CO2) when you feel confident and it's safe enough to do so, without putting yourself or others at risk). This is the reason you should have a fire marshal at bigger companies who will conduct a register of employees in and also hold a first aid kit and specified mobile phone.
3.2 Identify any unsafe practices in own workplace and job role
In my current job with Cyclops Vision Ltd we have a tested and proved health and safety policy in place, despite the fact we operate from the directors home. The home has fire alarms placed on each level of the house, ensuring safety if there was a fire. Also in the kitchen there is a fire extinguisher and fire blanket making sure no food burns anything.
3.3 Check which potentially unsafe working practices present the highest risk to self and others
The most unsafe working practices that spring to mind in the world of health and safety are -
Obstruction of the fire exits in a workplace, these should never have equipment blocking them and fire doors should never be propped open.
Another one involves spillage's and wiring in the workplace, these present a high risk in regards to people having falls.
Also funnily enough other people can present a large accidental endangerment to yourself, this could be someone leaving a hot cup of coffee by your hand without you realising.
3.4 Take action to address any hazards in accordance with workplace procedures and legal requirements
The best way to enable you to make a safe judgement of your workplace would be with a Risk Assessment. This gives a legal standard judgement on whether or not your abiding to the current regulations in place. After filling in this document you will then be able to address whether or not your workplace is up to a legal safety standard.
Unit 6.4 - Be able to reduce risks to health and safety in the workplace
4.1 Work safely in accordance with own level of competence, relevant instructions and legal requirements, following environmentally friendly practices
In regards to this question the one word that sticks out is competence 'The quality of being competent; adequacy; possession of required skill, knowledge, qualification, or capacity'. Generally this question makes me think that we should no undertake a task if we haven't had the appropriate training to deal with said task, this could involve using machinery that we haven't been shown how to use. Many companies have training cards that they will use to show the employee how to use certain equipment or protocol ie using a foul drain to pour away stale milk.
4.3 Suggest ways of reducing risks to health and safety to the appropriate personnel
In my personal experience I have found that workplace health and safety training is a great way for your employees to be in the know on the potential risks in their work. This could involve making sure they are aware of COSHH (Control of Substances Hazardous to Health) and also regular refresher training to ensure employees have the knowledge to deal with hazardous situations.
4.4 Report any differences between workplace and suppliers' or manufacturers' instructions
THIS IS AN AMBIGUOUS QUESTION. PLEASE VERIFY!!!
1.1 Define hazards and risks
Hazard - A chance of being injured or harmed ie danger
Risk - The possibility of suffering harm or loss; danger
Some of the most common hazards and risks in the workplace tend to be the ones you look past every day, but these actually are big accident causes in the workplace. Obviously many workplaces will differentiate in terms of what they do and whether they operate machinery or not.
I'll start off with wires these are an obvious hazard for people tripping over, cable ties and wire guards are the best way to keep these safe and also tidy. Spillages are also an important one and to always remember to clean these up once established it's not a dangerous chemical. Another main risk is injuring yourself from lifting incorrectly.
1.2 Outline key hazards and risks in own workplace, describing safe working practices
At my workplace we have a health and safety policy in place with a first aid kit and trained first aider. As I work in a home office environment you obviously don't have signage that is required in an office building, such as 'fire exit' however I feel common sense has to prevail in this circumstance as I would react with instinct the same way for any fire I was in.
At my workplace one of the biggest risks was wires and battery backups being on the floor in one of the offices, however recently me and the producer removed the danger by organising this onto a shelving unit.
1.3 Outline key hazards and risks within own job role, describing precautions
As mentioned before the biggest hazards and risks within my job role would be tripping over wires and precaution used would be wire guards and cable ties. Also lifting heavy equipment the precaution is lift from the legs and never from the back and if you still don't feel comfortable lifting on your own then get someone to help you. Spillages are rule of thumb with the precaution that if you spill something then you should clean it up to prevent anyone slipping and causing injury. During Production we obviously had a lot more hazards and risks, that meant we had to fill in a risk assessment 'The process of determining the likelihood that a specified negative event will occur. Investors and business managers use risk assessments to determine things like whether to undertake a particular venture, what rate of return they require to make a particular investment and how to mitigate an activity’s potential losses.'
Unit 6.2 - Understand own responsibilities for health and safety in the workplace
2.1 Identify own responsibilities for health and safety in own workplace and job role under health and safety legislation, explaining the importance of personal presentation and behaviour
And
4.2 Manage any health and safety risks within own capability and responsibility
Under my current job role as a Production Assistant, in legal legislation terms I do not have a responsibility to ensure the workplace is kept up to scratch, however as a professional individual I always keep an eye out for potentially dangerous situations (despite me hating the red tape culture that we live in today). As an individual it's very important to eliminate these risks from the workplace to avoid any injuries to myself or other colleagues. When I was working at Waitrose we had a strict regime in health and safety, with multimedia videos and questions involved to make sure you knew the correct protocol for each emergency this would be done every three months. Also as Waitrose deal with the general public it's very important to enter any accidents into the 'Accident Book' which is a 'Bound book in which employers in certain businesses are required to record all small or big accidents which occur on their premises, or to their employees while at work off site.' I also learnt about COSHH 'Control of Substances Hazardous to Health', that I found very interesting to know and has helped me ensure that my present workplace is a safe working environment.
2.2 Describe procedures for dealing with risks outside the scope of own responsibility, identifying the appropriate personnel with whom to liaise in own workplace
When something falls outside your scope of responsibility this doesn't mean that it's 'not your problem', it's very important to work as a team and to support one another. And this includes spotting these potentially dangerous health and safety issues. In the larger of workplace you should usually have a Maintenance Book this is a written acknowledgement of say - a plug socket not working or a leaking pipe in the bathroom. Despite the fact your not expected to fix these problems it's always good to ensure that you report it as firstly it could pose a serious risk to someone else and secondly if you don't report it, then whats to say that someone else will (vicious circle of maintenance issues).
However in smaller places of work such as mine (home office environment) I would report said problems with equipment to either the Director who's home it is or to the Producer who also works at the office with me, and from there we could organise a way to promptly fix the problem.
Unit 6.3 - Be able to evaluate hazards and risks in the workplace
3.1 Identify workplace instructions relevant to own job
In my workplace we have health and safety policies in place to ensure no one is put at any unnecessary risk. This includes knowing where are fire assembly point is (as we're in a house, depending on where the fire is we would assemble either at the front or the back of the house).
Also it's always best to only tackle a fire with the relevant fire extinguisher (water, foam, CO2) when you feel confident and it's safe enough to do so, without putting yourself or others at risk). This is the reason you should have a fire marshal at bigger companies who will conduct a register of employees in and also hold a first aid kit and specified mobile phone.
3.2 Identify any unsafe practices in own workplace and job role
In my current job with Cyclops Vision Ltd we have a tested and proved health and safety policy in place, despite the fact we operate from the directors home. The home has fire alarms placed on each level of the house, ensuring safety if there was a fire. Also in the kitchen there is a fire extinguisher and fire blanket making sure no food burns anything.
3.3 Check which potentially unsafe working practices present the highest risk to self and others
The most unsafe working practices that spring to mind in the world of health and safety are -
Obstruction of the fire exits in a workplace, these should never have equipment blocking them and fire doors should never be propped open.
Another one involves spillage's and wiring in the workplace, these present a high risk in regards to people having falls.
Also funnily enough other people can present a large accidental endangerment to yourself, this could be someone leaving a hot cup of coffee by your hand without you realising.
3.4 Take action to address any hazards in accordance with workplace procedures and legal requirements
The best way to enable you to make a safe judgement of your workplace would be with a Risk Assessment. This gives a legal standard judgement on whether or not your abiding to the current regulations in place. After filling in this document you will then be able to address whether or not your workplace is up to a legal safety standard.
Unit 6.4 - Be able to reduce risks to health and safety in the workplace
4.1 Work safely in accordance with own level of competence, relevant instructions and legal requirements, following environmentally friendly practices
In regards to this question the one word that sticks out is competence 'The quality of being competent; adequacy; possession of required skill, knowledge, qualification, or capacity'. Generally this question makes me think that we should no undertake a task if we haven't had the appropriate training to deal with said task, this could involve using machinery that we haven't been shown how to use. Many companies have training cards that they will use to show the employee how to use certain equipment or protocol ie using a foul drain to pour away stale milk.
4.3 Suggest ways of reducing risks to health and safety to the appropriate personnel
In my personal experience I have found that workplace health and safety training is a great way for your employees to be in the know on the potential risks in their work. This could involve making sure they are aware of COSHH (Control of Substances Hazardous to Health) and also regular refresher training to ensure employees have the knowledge to deal with hazardous situations.
4.4 Report any differences between workplace and suppliers' or manufacturers' instructions
THIS IS AN AMBIGUOUS QUESTION. PLEASE VERIFY!!!
Friday 11 November 2011
Unit 8.2 - The Life Cycle of a Creative Media Project
Production
Pre Production –
One of the most important stages of the of production process, this is the stage when the ideas have more a less come together after the initial development. During this stage you can expect to have the pink pages to the script and to have started to crew up for the film.
From my experience of pre production this was the period of crewing up and also helping art department source props, in my case being action vehicles, televisions and bicycles. We also had the First AD (Assistant Director) finalise the schedule and the producer finalise the budget with programs like MM (Movie Magic) Budgeting and MM Scheduling. Planning and organisational skills are very important during this stage as without it the Production has the odds stacked against it.
Production –
Well, well, well this is the stage when you actually start shooting and have your cast, crew, locations and equipment. The shoot should run efficiently if you’ve had a smooth pre production and a reliable crew. You may also have pick up days (specific shots, such as establishing) after the initial shoot has finished.
Post Production –
At this stage of Production, you will have all your rushes (shots) and will most likely have started having your editor piece them together with the help of the sound reports and continuity reports (these allow the editor/s to know what shots are worth using and what ones have sound issues and so fourth). This is always an exciting stage to see the film come to life, and has a direct impact on the final version of the film.
We have just finished Production on our feature film, so we are still having a transition into the edit, although this was being partially edited as we were still in production, for reasons such as showing some shots to distributors and so on.
I’m very excited to see the final product especially with sound effects and a soundtrack added.
Marketing & Exchange –
A very important stage in the film life cycle, as without the marketing available films will struggle to get people to see their film, unless it has talent attached (and even in this case they can still struggle to break even, let alone make any revenue). So it’s a very important stage to target your audience and sell the film to them, especially if you’re targeting a very niche audience. This can be done with tactics such as hoarding, adverts, trailers, posters, competitions and magazines and I’m sure there are many more.
Distribution –
This is the physical aspect of getting people to see the film. This basically involves having a company get your film out there to the audience, either by giving the cinema the reel, or supplying the retailer with the DVDs, finding TV channels that wish to acquire the film rights or getting the film onto Video On Demand (VOD). Generally with distribution you will sell certain rights to certain countries and also decide the period of time they hold these for. The Distribution area is also a very important way to enable you make sure your film is targeted at the specified audience, including having the film play at certain film festivals and not at a specified genre that isn’t relevant to your product.
Audience Consumption
A very important stage in making sure your product is targeted at the correct audience before you start, if you haven’t got a target audience then generally speaking your not going to be able to sell it.
If your film doesn’t have a specified target audience with hard evidence on how there your audience then most distribution companies won’t want to go near your film. The reasons for this are mostly because they need to know how their marketing strategy is going to run, for example an action film with an all male cast, guns, explosions etc won’t be targeting that male audience is advertised in Heat magazine.
With companies that have a past catalogue of say action films and then have one in the marketing stage that is a romantic drama it is very important for the audience to know that this is the situation and made clear, otherwise you could have the problem of losing your existing audience for being deceitful.
A lot of the time film companies will do select screenings to the general public, to allow them to voice there opinions and concerns on a film, whether it being to graphical for there target audience, or having a very slow scene, this feedback is taken into account and has a big persuasion on what is then cut or added to the film.
Pre Production –
One of the most important stages of the of production process, this is the stage when the ideas have more a less come together after the initial development. During this stage you can expect to have the pink pages to the script and to have started to crew up for the film.
From my experience of pre production this was the period of crewing up and also helping art department source props, in my case being action vehicles, televisions and bicycles. We also had the First AD (Assistant Director) finalise the schedule and the producer finalise the budget with programs like MM (Movie Magic) Budgeting and MM Scheduling. Planning and organisational skills are very important during this stage as without it the Production has the odds stacked against it.
Production –
Well, well, well this is the stage when you actually start shooting and have your cast, crew, locations and equipment. The shoot should run efficiently if you’ve had a smooth pre production and a reliable crew. You may also have pick up days (specific shots, such as establishing) after the initial shoot has finished.
Post Production –
At this stage of Production, you will have all your rushes (shots) and will most likely have started having your editor piece them together with the help of the sound reports and continuity reports (these allow the editor/s to know what shots are worth using and what ones have sound issues and so fourth). This is always an exciting stage to see the film come to life, and has a direct impact on the final version of the film.
We have just finished Production on our feature film, so we are still having a transition into the edit, although this was being partially edited as we were still in production, for reasons such as showing some shots to distributors and so on.
I’m very excited to see the final product especially with sound effects and a soundtrack added.
Marketing & Exchange –
A very important stage in the film life cycle, as without the marketing available films will struggle to get people to see their film, unless it has talent attached (and even in this case they can still struggle to break even, let alone make any revenue). So it’s a very important stage to target your audience and sell the film to them, especially if you’re targeting a very niche audience. This can be done with tactics such as hoarding, adverts, trailers, posters, competitions and magazines and I’m sure there are many more.
Distribution –
This is the physical aspect of getting people to see the film. This basically involves having a company get your film out there to the audience, either by giving the cinema the reel, or supplying the retailer with the DVDs, finding TV channels that wish to acquire the film rights or getting the film onto Video On Demand (VOD). Generally with distribution you will sell certain rights to certain countries and also decide the period of time they hold these for. The Distribution area is also a very important way to enable you make sure your film is targeted at the specified audience, including having the film play at certain film festivals and not at a specified genre that isn’t relevant to your product.
Audience Consumption
A very important stage in making sure your product is targeted at the correct audience before you start, if you haven’t got a target audience then generally speaking your not going to be able to sell it.
If your film doesn’t have a specified target audience with hard evidence on how there your audience then most distribution companies won’t want to go near your film. The reasons for this are mostly because they need to know how their marketing strategy is going to run, for example an action film with an all male cast, guns, explosions etc won’t be targeting that male audience is advertised in Heat magazine.
With companies that have a past catalogue of say action films and then have one in the marketing stage that is a romantic drama it is very important for the audience to know that this is the situation and made clear, otherwise you could have the problem of losing your existing audience for being deceitful.
A lot of the time film companies will do select screenings to the general public, to allow them to voice there opinions and concerns on a film, whether it being to graphical for there target audience, or having a very slow scene, this feedback is taken into account and has a big persuasion on what is then cut or added to the film.
Friday 4 November 2011
Unit 8.3 -Know how the Creative Media sector is structured
1.3 Explain the relevant relationships between a range of Creative Media industries
For this post i'll be talking about three of my fellow apprentices comments on their chosen creative media industries. The task required us to select two industries that we felt we were in the 'know about. Below are my comments on these.
Gaming and the Internet – Robert
After reading through Rob’s post on the gaming industry it is obvious that he knows his stuff and is one with games. In particular he has spoken in great detail about the evolution of gaming consoles from consoles such as the Saga Megadrive (I use to frickin’ love playing on mine) and also the Nintendo Entertainment System. Rob has importantly spoken about the vast history and the growing trend for gaming consoles that haven’t ceased to be slowing in trade.
I found what Rob had to say very interesting and also filled me with nostalgia of the good ol’ days (for a nineteen year old I sound like I’ve lived a life) but as new consoles keep flying off the shelves and prices fly into the hundreds the question is who is behind it all?
Well as Rob address the gaming industry now has ‘artists and designers, programmers, voice actors and motion capture teams, audio teams and composers’ and even full orchestra’s behind these ‘general’ games as such, making it all very hard to believe this all started from things such as board games.
One thing I would have liked to see in Rob’s gaming post is sales figures and how much the gaming industry is worth (I’m one of those people who find that stuff, well interesting). And also what games were around before consoles, especially in terms of board games – monopoly, cludo, KERPLUNK!
The interlink between games and the Internet also was an interesting read, especially the findings on how film advertise through this platform. I really enjoyed reading about the Dsitrict 9 and Blair Witch Project marketing strategies that helped create rumours among the networking community.
One problem with exploring the internet as a Creative Media Industry is where on earth do you begin, it’s so vast and therefore not an easy industry to sum up without writing a book.
It would have been good to see something on the Internet’s link with Television; as for me personally that’s the biggest viewing platform for me at the moment, with things such as on demand. Obviously this has been a developing issue over the past few years with cable provider Virgin having an on demand service accessed from your television and satellite provider SKY launching anytime that has a similar catch up service.
But all in all Rob you smashed it!
Advertising and Film – Joy
I enjoyed reading Joy’s findings on advertising and the history behind this, always good to know how the Egyptians rocked it back then. I also found it interesting to read about how weight gain products use to be advertised, as this was the key for a healthy woman (oh how times change). Generally I find advertising a very interesting industry that target’s basically the worlds population with different adverts for race, sex, language and so on. So I feel Joy could have got a lot meatier with advertising, and maybe also speak about some of these monster-advertising companies like C21, London Creative, and DDB Worldwide (to name a few). Also just to be picky I would have loved some of Joy’s humour in regards to the advertising that we have today.
Also Joy’s flowchart image of the advertising industry looks lovely, but unfortunately I cannot read it Joyous ☺.
Moving onto Joy’s analysis of the film industry, I found this very insightful and felt it addressed the way’s that we view film with technology always evolving and viewing formats such as VCR, DVD, BluRay, TV and Cinema. Obviously with this multi billion pound industry there are many big corporations to talk about Disney, Pixar, 20th Century Fox and so on, I feel Joy could have addressed some of these companies in her writing and expanded on how they are run and what they do inside these corporations. I also couldn’t see Joy’s comparison between advertising and film and how they both benefit one another.
Otherwise I enjoyed reading Joy’s comments on both advertising and film and think she’s given a good overview of what they are composed of.
Literature and Television - Cherokee
Literature one topic that isn’t a strong point of mine, sure I read newspapers, magazines and other Internet content, but when it comes to books I get a bit bored unfortunately (unless it’s a compelling story, as you do). However after reading Cherokee’s comments on the literature industry revives my enjoyment of a good read. I did find that Cherokee focussed on the more newspaper/ magazine aspect of this industry, rather than the book side as for me when I think of literature I think of books.
I found Cherokee’s comments on the Daily Mail ideology very interesting, and unfortunately true, my personal opinion on that paper isn’t high favourable but I still read it (how fucked up is that!). When it comes to certain Magazines also Cherokee’s comments on branding and being ‘there to sell a lifestyle’ are so true, many people will buy Vogue or Tatler to give off this pretentious persona to society (despite the fact 80% of the pages are adverts – where’s the literature people?).
Reading Cherokee’s article on Television was much ‘fun’ and I felt her perception on reality TV shows was very true, despite my guilty pleasure for reality TV such as ‘The Only Way Is Essex’ and ‘Crimewatch’ (Crimewatch being more serious and bringing many idiots ‘*****’ to justice).
Obviously it’s strange to think about societies obsession with other peoples lives, especially with shows such as ‘Keeping up with the Kardashians’, which in my view is a pile of processed shit, with no likeability to there scripted mischief (and yes I realise TOWIE is the same).
However with other reality TV programs ‘XFactor’, ‘Come Dine with Me’ and ‘Four in a Bed’ I can see the obvious phenomenon regarding their popularity and at the end of the day they cross over into entertainment (we all love a good laugh, even if with XFactor it’s at someone else’s expense – how sick are we!).
I liked the context behind the two big game players in the reality TV industry ‘Who Want’s To Be A Millionaire? (I do)’ and ‘Big Brother’, most definitely the two modern day kick starters of reality TV.
Also the use of an Andy Warhol quote was a nice touch and emphasised Cherokee’s argument with an external source.
I have no critique here, and enjoyed to read about the predominantly reality Television industry, if this is the damage Cherokee can do to reality tv, I would love to see how take on politics ☺.
For this post i'll be talking about three of my fellow apprentices comments on their chosen creative media industries. The task required us to select two industries that we felt we were in the 'know about. Below are my comments on these.
Gaming and the Internet – Robert
After reading through Rob’s post on the gaming industry it is obvious that he knows his stuff and is one with games. In particular he has spoken in great detail about the evolution of gaming consoles from consoles such as the Saga Megadrive (I use to frickin’ love playing on mine) and also the Nintendo Entertainment System. Rob has importantly spoken about the vast history and the growing trend for gaming consoles that haven’t ceased to be slowing in trade.
I found what Rob had to say very interesting and also filled me with nostalgia of the good ol’ days (for a nineteen year old I sound like I’ve lived a life) but as new consoles keep flying off the shelves and prices fly into the hundreds the question is who is behind it all?
Well as Rob address the gaming industry now has ‘artists and designers, programmers, voice actors and motion capture teams, audio teams and composers’ and even full orchestra’s behind these ‘general’ games as such, making it all very hard to believe this all started from things such as board games.
One thing I would have liked to see in Rob’s gaming post is sales figures and how much the gaming industry is worth (I’m one of those people who find that stuff, well interesting). And also what games were around before consoles, especially in terms of board games – monopoly, cludo, KERPLUNK!
The interlink between games and the Internet also was an interesting read, especially the findings on how film advertise through this platform. I really enjoyed reading about the Dsitrict 9 and Blair Witch Project marketing strategies that helped create rumours among the networking community.
One problem with exploring the internet as a Creative Media Industry is where on earth do you begin, it’s so vast and therefore not an easy industry to sum up without writing a book.
It would have been good to see something on the Internet’s link with Television; as for me personally that’s the biggest viewing platform for me at the moment, with things such as on demand. Obviously this has been a developing issue over the past few years with cable provider Virgin having an on demand service accessed from your television and satellite provider SKY launching anytime that has a similar catch up service.
But all in all Rob you smashed it!
Advertising and Film – Joy
I enjoyed reading Joy’s findings on advertising and the history behind this, always good to know how the Egyptians rocked it back then. I also found it interesting to read about how weight gain products use to be advertised, as this was the key for a healthy woman (oh how times change). Generally I find advertising a very interesting industry that target’s basically the worlds population with different adverts for race, sex, language and so on. So I feel Joy could have got a lot meatier with advertising, and maybe also speak about some of these monster-advertising companies like C21, London Creative, and DDB Worldwide (to name a few). Also just to be picky I would have loved some of Joy’s humour in regards to the advertising that we have today.
Also Joy’s flowchart image of the advertising industry looks lovely, but unfortunately I cannot read it Joyous ☺.
Moving onto Joy’s analysis of the film industry, I found this very insightful and felt it addressed the way’s that we view film with technology always evolving and viewing formats such as VCR, DVD, BluRay, TV and Cinema. Obviously with this multi billion pound industry there are many big corporations to talk about Disney, Pixar, 20th Century Fox and so on, I feel Joy could have addressed some of these companies in her writing and expanded on how they are run and what they do inside these corporations. I also couldn’t see Joy’s comparison between advertising and film and how they both benefit one another.
Otherwise I enjoyed reading Joy’s comments on both advertising and film and think she’s given a good overview of what they are composed of.
Literature and Television - Cherokee
Literature one topic that isn’t a strong point of mine, sure I read newspapers, magazines and other Internet content, but when it comes to books I get a bit bored unfortunately (unless it’s a compelling story, as you do). However after reading Cherokee’s comments on the literature industry revives my enjoyment of a good read. I did find that Cherokee focussed on the more newspaper/ magazine aspect of this industry, rather than the book side as for me when I think of literature I think of books.
I found Cherokee’s comments on the Daily Mail ideology very interesting, and unfortunately true, my personal opinion on that paper isn’t high favourable but I still read it (how fucked up is that!). When it comes to certain Magazines also Cherokee’s comments on branding and being ‘there to sell a lifestyle’ are so true, many people will buy Vogue or Tatler to give off this pretentious persona to society (despite the fact 80% of the pages are adverts – where’s the literature people?).
Reading Cherokee’s article on Television was much ‘fun’ and I felt her perception on reality TV shows was very true, despite my guilty pleasure for reality TV such as ‘The Only Way Is Essex’ and ‘Crimewatch’ (Crimewatch being more serious and bringing many idiots ‘*****’ to justice).
Obviously it’s strange to think about societies obsession with other peoples lives, especially with shows such as ‘Keeping up with the Kardashians’, which in my view is a pile of processed shit, with no likeability to there scripted mischief (and yes I realise TOWIE is the same).
However with other reality TV programs ‘XFactor’, ‘Come Dine with Me’ and ‘Four in a Bed’ I can see the obvious phenomenon regarding their popularity and at the end of the day they cross over into entertainment (we all love a good laugh, even if with XFactor it’s at someone else’s expense – how sick are we!).
I liked the context behind the two big game players in the reality TV industry ‘Who Want’s To Be A Millionaire? (I do)’ and ‘Big Brother’, most definitely the two modern day kick starters of reality TV.
Also the use of an Andy Warhol quote was a nice touch and emphasised Cherokee’s argument with an external source.
I have no critique here, and enjoyed to read about the predominantly reality Television industry, if this is the damage Cherokee can do to reality tv, I would love to see how take on politics ☺.
Thursday 27 October 2011
Unit 8.4 - Understand individual team roles and responsibilities within a specific project life cycle
4.2 Explain their responsibilities and outputs within a specific project life cycle
The production crew have many outputs in their job description, many are quite obvious, yet others have slightly more to them than people would think.
The production crew have many outputs in their job description, many are quite obvious, yet others have slightly more to them than people would think.
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